JOB TITLE: Marketing Specialist II
PROGRAMS: All JFS Programs
FSLA STATUS: Non-Exempt; Part-Time
POSITION SUMMARY:

The Marketing Specialist II is primarily responsible for assisting the organization in promoting its mission and programs through digital marketing and media strategies. The position reports to the Executive Director.

DUTIES / RESPONSIBILITIES:

  • Facilitate the production and distribution of the monthly agency newsletter,
  • Produce and distribute monthly staff communications.
  • Maintain and update website content.
  • Develop, schedule and publish content across social media platforms. Engage with followers, monitor comments and messages and respond as appropriate.
  • Develop strategies to grow digital audiences and deepen social media engagement.
  • Coordinate with Marketing Specialist digital promotions for JFS programs
  • Track and analyze audience behavior and engagement trends
  • Monitor analytics for digital engagement
  • Ensure agency brand across digital platforms
  • Assist with digital marketing initiatives and special projects.
  • Support relationships with local community media outlets, including coordinating press releases, media pitches and content submissions when appropriate.
  • Provide back-up support to Marketing Specialists when needed.

QUALIFICATIONS AND SKILLS:

  • Bachelor’s Degree in Marketing preferred or combination of education and experience.
  • At least two years of experience in the Digital Marketing field
  • Experience working with non-profit organizations preferred
  • Excellent customer service skills
  • Excellent oral and written communication skills.
  • Ability to create promotional materials
  • Experience working with collateral material design software programs
  • Ability to positively interact with all levels of management, community leaders, staff, clients, and donors
  • Knowledge of strategies for engaging media

Jewish Family Services reserves the right to change job duties at any time and this job description is not designed to cover every requirement of the job.

Interested applicants should email their resume to howard.olshansky@jfscharlotte.org.